Organisational Behaviour

Solution

Introduction

This report is about a company “Ryanair” which is setup in the year 1984 fails to sustain their business in the competitive market. The company revolutionise its business in the 1990s in which they have established airline in order to adopt low-cost approach. With the expansion of business in the competitive market, the organisation is facing number of issues related to staffing manager and customer satisfaction. The main purpose of the report is to analyse the influence and impact of culture, power and politics on the behavioural patterns of the staff members. This report is segmented into number of sections, in the first section of the report the management’s political behaviour of the Ryanair company would be evaluated. In addition to this, how the political power and behaviour of the managerial staff would affect the performance and growth of the employeeswill also be determined in the report.It is a well-known fact that managerial behaviour directly influences the performance and growth of the employees.

Page | 1 Issue 1: September 2019 Copyright © - All rights reserved - UK College of Business and Computing BTEC HND in Business Assignment Brief RQF Unit 12 Organisational Behaviour Unit level 5 Unit code H/508/0525 Guided learning hours 60 Term Start Date 16th September 2019 Hand out date w/c 16 th September 2019 Submission Deadline 25 th November 2019 11.59 am (Mid – day) Lecturers & Formative Assessments 10 Weeks Module Leader Ann Clark Copyright © - All rights reserved - UK College of Business and Computing This document is the product and property of the UK College of Business and Computing and therefore may not be: shared with any external third party; reproduced in full or in part; o r used in any other related manner whatsoever, without prior expressed written permission. This statement is for the attention of students, staff and external parties. In the case of copyright infringement, legal action will be exercised. Page | 2 Issue 1: September 2019 Copyright © - All rights reserved - UK College of Business and Computing Assignment tit le Organisational Behaviour Word count Approximately 4500 words Purpose of this assignment The purpose of this assignment it to enable students to demonstrate their understanding of the influence of culture, politics and power upon the behaviour of individuals across a variety of business situations. Learning outcomes LO1: Analyse the influence of culture, politics and power on the behaviour of others in an organisational context LO2: Evaluate how to motivate individuals and teams to achieve a goal LO3: Demonstrate an understanding of how to cooperate effectively with ot hers LO4: Apply concepts and philosophies of organisational behaviour to a given business situation Evidence The assignment is a case study and comprises three activities : Activity 1 Organisational culture, politics and power Activity 2 Motivating teams and individuals Activity 3 Effective cooperation within teams and concepts and theories of organisational behaviour Page | 3 Issue 1: September 2019 Copyright © - All rights reserved - UK College of Business and Computing Scenario Ryanair was set up in 1984 and initially was not very successful. A major shift in strategy in the 1990s saw it establish itself as the first European airline to adopt a low fare , low cost approach. It receives extensive media coverage focusing on staffin g issues and poor customer satisfaction ratings. Comments from its CEO Michael O’Leary have also been publicized widely. Whilst acknowledged for his success in the growth and expansion of Ryanair, he is seen by many as being a maverick and as the creator of a ‘macho’ style of culture within the organisation. Additional information on Ryanair may be found on the following links, amongst others : • https://www.theguardian.com/business/ryanair • https://www.independent.co.uk/travel/news -and -advice/ryanair -strikes -latest -spain -cabin -crew flights -uso -trade - unions -travel -delays -cancel -a8718636.html • https://www.independent.co.uk/travel/news -and -advice/ryanair -strikes -spain -latest -flight cancelled -delay -cabin - crew -pay -trade -unions -a8702291.html • https://www.which.co.uk/news/2019/01/ryanair -and -the -worst -uk -airlines/ • https://www.irishtimes.com/culture/books/inside -ryanair -michael -o-leary -s-making -of-a-nicer airline -1.3634667 Activity 1 In relation to Ryanair, critically analyse and evaluate : a) Its organisational culture and the nature of power and political behaviour of its management and how the se aspects have affected the feelings and behaviour of staff and ultimately performance of Ryanair. Tips : Your answer must relate to Ryanair and must also apply appropriate theories : • Organisational culture e.g. Handy’s typology, Hofstede’s work, Deal and Kennedy ; • Power e.g. French and Raven’s power types ; • Political behaviour of managers e.g. Chantal’s characteristics of such behaviour. This activity is linked to Learning O utcome 1 Page | 4 Issue 1: September 2019 Copyright © - All rights reserved - UK College of Business and Computing Activity 2 Employee relations within Ryanair has been a major concern in recent years and resulted in strike action on a number of occasions. In addition to this, customer satisfaction levels remain poor – it was voted worst airline serving the UK, this year, for the sixth year running (Coffey, 2019). On top of this business performance has declined, resulting in a decision to re -structure the organisation (Waite, as cited by Morning Star, 2019). See Appendix A for more information on the planned re -structure. a) Critically e valuate how content and process theories of motivation could be used to positively influence staff performance within Ryanair. Tips : You should avoid just describing a theory or model – you must try to apply the theory/model in the given context. You must also refer to at least one content and one process theory of motivation in your answer. This activity is linked to Learning O utcome 2 Activity 3 Ryanair plans to change its corporate structure over the next 12 months, moving to a small senior management team overseeing four airline subsidiaries: Ryanair DAC; Laudamotion; Ryanair Sun; Ryanair UK. (see Appendix A), This will result in changes made to functions and roles of teams within the organisation, as a whole. Developing a new organisation culture will also involve the adoption of appropriate leadership styles and involvement of staff via effective communication. a) Using relevant team theory, su ch as Belbin’s team types and Tuckman and Jensen’s group development models, critically analyse what would make the teams at Ryanair more effective. b) Critically analyse how path -goal theory and an understanding of resistance to change, given the planned st ructural changes, could improve performance and productivity in Ryanair. Tips : a) avoid describing team theory , instead consider how the theories could be applied to improv e individual and team effectiveness. b) in addition to path goal theory and resis tance to change models you could also cover l eadership & contingency theory, culture, communication, etc. in order to develop depth to your answer This activity is linked to learning outcomes 3 (a) and 4 ( b) Page | 5 Issue 1: September 2019 Copyright © - All rights reserved - UK College of Business and Computing Learning Outcomes & Assessment Criteria Pass Merit Distinction LO1 Analyse the influence of culture, politics and power on the behaviour of others in an organisational context P1 Analyse how an organisation’s culture, politics and power influence individual and team behaviour and performance. M1 Critically analyse how the culture, politics and power of an organisation can influence individual and team behaviour and performance. LO1 and LO2 D1 Critically evaluate the relationship between culture, po litics, power and motivation that enables teams and organisations to succeed providing justified recommendations. LO2 Evaluate how to motivate individuals and teams to achieve a goal P2 Evaluate how content and process theories of motivation and motivational techniques enable effective achievement of goals in an organisational context. M2 Critically evaluate how to influence the behaviour of others through the effective application of behavioural motivational theories, concepts and models. LO3 Demonstrate an understanding of how to cooperate effectively with others P3 Explain what makes an effective team as opposed to an ineffective team. M3 Analyse relevant team and group development theories to support the development of cooperation within effective teams. LO3 and LO4 D2 Critically analyse and evaluate the relevance of team development theories, concepts and philosophies that influence behaviour in the workplace to improve business performance and productivity LO4 Apply concepts and philosophies of organisational behaviour to a given business situation P4 Apply concepts and philosophies of organisational behaviour within an organisational context and given business situation. M4 Evaluate how concepts and philosophies of OB inform and influence behaviour within a given business situation. Page | 6 Issue 1: September 2019 Copyright © - All rights reserved - UK College of Business and Computing Submitting your assignment You will submit your assignment to the appropriate submission link on Ulearn before mid day on the submission date. The assignment should be in a word document and preferably using Arial font size 12 and 1.5 spacing. Your assignment should be uploaded on the Turnitin Assignment submission section. It is advisable to use the Turnitin Plagiarism c hecker before uploading the final piece of work. Academic Misconduct’ Statement: ‘Academic Misconduct’ is a term used to describe a deliberate attempt by a student to take unfair advantage over other students to undermine the quality, standards and credi bility of the programmes and qualifications offer by UKCBC. Academic Misconduct includes plagiarism; collusion; falsification; replication; cheating; bribery; and impersonation. A student suspected of Academic Misconduct will be investigated by the College and appropriate action will be taken. ‘Contract Cheating’ Statement: ‘Contract Cheating’ is defined by the Quality Assurance Agency (QAA) as occurring when, “a third party completes work for a student who then submits it to an education provider as their own, where such input is not permitted.” Such third -party companies ha ve become known as ‘essay mills’, and it is the responsibility of students to avoid contact and association with such third -party companies throughout their entire period of study. A student suspected of Contract Cheating will be investigated by the Colleg e and appropriate action will be taken. Page | 7 Issue 1: September 2019 Copyright © - All rights reserved - UK College of Business and Computing Glossary of commonly used academic words used in this and other assignments Analyse Examine something in very close detail and from a number of angles. Identify the important points and chief features, and understand their relationships. Carry Out To undertake or perform a given task or action. Communicate To convey information and meaning from one person or group to another. Critically Evaluate Weigh arguments for and against something, assess the strength of evidence on both sides. Devise To plan and invent in association with a particular task. Evaluate Assess the worth or usefulness of something. Use evidence to support your opinion. Produce To make or manufacture or to bring into existence. Reflect Look back upon and give a balanced account of the issue or action. Adapted from Cottrell.S.(2003) The Study Skills Handbook. Basingstoke. Palgrave . Page | 8 Issue 1: September 2019 Copyright © - All rights reserved - UK College of Business and Computing Appendix 1 Extract from Ryanair Press Release Dated 4 February 2019 “Group Structure Over the next 12 months Ryanair Holdings Plc will move to a group structure not dissimilar to that of IAG. A small senior management team will oversee the development of 4 airline subsidiaries; Ryanair DAC, Laudamotion, Ryanair Sun and Ryanair UK, each wit h their own CEOs and management teams. Holdings will focus upon efficient capital allocation, cost reductions, aircraft acquisitions and small -scale M&A opportunities. To lead this group structure Michael O’Leary will become Group CEO, a role in which he will concentrate on the development of the group. A replacement CEO of Ryanair DAC, who will work alongside the CEOs of Laudamotion and Ryanair Sun, will be appointed la ter this year. The Group CEO will be assisted in Holdings by small group legal and group finance teams. As we expand the Lauda Airbus fleet and take delivery of over 200 B737 Max aircraft, we believe this group structure will deliver cost and operating eff iciencies, while enabling the group to look at other small -scale M&A opportunities like the successful development of Lauda. Board Succession Having agreed this group strategy as the best way to grow Ryanair, Sun, Lauda and other possible airline brands, Michael O’Leary has agreed a new 5-year contract as Group CEO, which secures his services for the group until at least July 2024. His agreement to commit for a 5-year period is welcome, and will give certainty to our shareholders and allow him to guide th e individual CEO’s of Ryanair, Laudamotion and Ryanair Sun. The Board had previously committed to setting out its succession plan before the Sept. 2019 AGM. In that regard, David Bonderman (Chairman) and Kyran McLaughlin (SID) have agreed to lead the Boa rd for 1 more year until summer 2020, but neither of them wishes to go forward or be considered for re -election at the September 2020 AGM. In order to ensure a smooth succession, Stan McCarthy who joined the Board in May 2017, has agreed to take up the pos ition of Deputy Chairman from April 2019, and will transition to Chairman of the Board in summer 2020. Stan will bring his enormous international experience (as a former CEO of Kerry Group Plc) and leadership skills to the development of Ryanair Holdings o ver the coming years, although a legend like David Bonderman will be a very hard act to follow.” https ://corporate.ryanair.com/news/ryanair -reports -q3 -loss -of-e20m -excl -lauda -lower -faresleads -to- stronger -growth -as -competitors -fail/